About

Start dominating the grid, and you become the ANTAGONIST.

Welcome to your villain era.

Antagonist Label is your pitstop for racing apparel. We merge the worlds of racing and streetwear, producing high-quality and minimalist aesthetic wear. Suitable for gearing up for Sunday track days but also just the casual grocery run.

Our Story

Our philosophy revolves around empowering individuals to embrace their inner antagonist—their drive to excel, to stand out, and to defy norms.